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YouTube is changing how it calculates views for Shorts


YouTube Shorts has introduced a change that brings analytics for its bite-sized video option into closer parity with rival services TikTok and Instagram.

YouTube Shorts has introduced a change that brings analytics for its bite-sized video option into closer parity with rival services TikTok and Instagram. Considering YouTube Shorts, Instagram and TikTok have each claimed upwards of a billion monthly users, it makes sense that they count views similarly so that creators can better assess how many of those people they are reaching across the services. Balatro publisher Playstack, Vampire Survivors developer Poncle and Sifu studio Sloclap (which is making a 5v5 arcade soccer game) will all be showing off something.

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