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YouTube Plans Lower-Priced, Ad-Free Version of Paid Video Tier


According to Bloomberg, YouTube plans to introduce a lower-priced, ad-free version of its paid video service. From the report: The package, dubbed "premium lite," will be announced soon in the US, Australia, Germany and Thailand, according to a person familiar with the plans. The service will targe...

According to Bloomberg, YouTube plans to introduce a lower-priced, ad-free version of its paid video service. From the report: The package, dubbed "premium lite," will be announced soon in the US, Australia, Germany and Thailand, according to a person familiar with the plans. YouTube Premium is a $13.99-a-month package in the US that lets subscribers watch everything on the service, including music videos, without ads.

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